Cubo identity

Cubo Group

Identity design for luxury Richmond Apartments.

We created a brand for a residential development in Richmond, that evoked the sense of energy that reflected that of the Richmond lifestyle and the architectural approach of the development.
The development was situated in the heart of Richmond, so the name Cubo was chosen as it referenced the word ‘hub’ in spanish. The circular shapes moving together in the logo are a representation of the convergence of the multitude of lifestyle features of Richmond living and the many facilities of the development.

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