The Elm apartment identity design

Riversedge Developments

The Elm, Parkside, Brunswick East.

The Elm by MOS Architects is a sophisticated, contemporary reflection of Brunswick East’s history and evolution. Comprising of just 28 apartments, it is truly boutique in both size and design. The graceful lines speak of a building that offers contemporary low-maintenance, elegant living, while the materials pay homage to the suburb’s industrial past.
For The Elm apartment development we created a friendly, elegant identity that references the leafy tranquility of the nearby parks and community spaces in Brunswick East combined with the easy sophistication of inner-city living. The project included brochure design, sales book, hoarding, newspaper and online ads, and a responsive website for mobile, tablet and desktop.

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